Freewell Gear has introduced the Real Lens Hood, a lens accessory designed for fixed-lens compact cameras including the Fujifilm X100VI, Leica Q3 43, Fujifilm GFX100RF and Ricoh GR III/GR IIIx, attaching directly to the camera’s built-in lens and supporting standard 49mm screw-in filters. Its construction is based on CNC-machined aluminum and includes a flip-down design that provides quick access to filters without removing the hood.

“The Real Lens Hood was developed to simplify the workflow of photographers using fixed-lens compact cameras,” says Harry Gwalani, CEO of Freewell Gear. “It combines elegance and efficiency — giving creators instant control without compromising the shooting experience.”

One of the primary functions of the Real Lens Hood is to simplify filter use, particularly when working with circular polarizers. A rotating mechanism integrated into the hood allows photographers to adjust filters externally, eliminating the need to reach inside the hood and touch the glass: each version of the Real Lens Hood indeed is slightly adapted to match the specifications of the compatible camera model. All versions feature a flip-to-access design, an NFC-enabled lens cap for accessing digital manuals and support and a metal body for durability. A silver variant is available for the Fujifilm GFX100RF to match its corresponding camera finish.