Olympus Unveils the OM-D E-M10 Mark IV

Olympus introduces the OM-D E-M10 Mark IV, a compact, lightweight interchangeable, Micro Four Thirds camera body designed for the beginner, yet packed with versatile features common in mid-level camera products—offering ease-of-use and incredible portability in a classic body design that is lighter than ever before.

The award-winning Olympus OM-D series has a reputation for delivering flawless, professional-quality images and videos to photographers of all levels, and the E-M10 Mark IV does not disappoint.

This entry-point mirrorless camera is designed to allow the user to grow with it; its powerful image sensor and image-processing engine are packed with technology to deliver a wealth of versatile shooting features; perfect for the enthusiastic beginner photographer, who values quality, yet demands results. This model also features a high-definition electronic viewfinder for optimal quality while shooting in bright outdoor or backlit conditions, and an improved grip with secure hold for superb ergonomics and comfortable control.

The compact, lightweight design is equipped with in-body 5-axis image stabilization featuring up to 4.5 shutter speed steps of compensation, and a new 20 Megapixel Live MOS sensor. Combined, the two deliver high-quality photos and videos with minimal blur in any scene, including night photography and telephoto shooting.

The Olympus OM-D E-M10 Mark IV is lighter than any previous model, at approximately 0.85 pounds. Even when paired with the M.Zuiko Digital ED 14-42mm F3.5-5.6 EZ lens, the kit is just over a pound (approximately 1.05 pounds), about the size of a standard bottle of water, making it incredibly portable.

A deep grip provides an ergonomic, comfortable, and secure feel. Easy USB charging enables in-camera charging, using a power bank – convenient when on the go. This body is also wireless radio wave external flash compatible.

Capture blur-free photos even in dark locations, thanks to improved in-body 5-axis image stabilization, providing 4.5 shutter speed steps of compensation. Expect consistent in-focus subjects with improved autofocus tracking precision. The Olympus OM-D E-M10 Mark IV uses the same moving subject detection algorithm available in the high-end OM-D E-M1X. Using Face/Eye Detection autofocus, a feature recently introduced on the OM-D E-M1 Mark III, the OM-D E-M10 Mark IV captures beautiful portraits with more accurate face detection and tracking, even when viewing the face from the side or when partially hidden. The OM-D E-M10 Mark IV has the same 20M image sensor and high-performance TruePic VIII image processing engine available on Olympus high-end models, and now available on the E-M10 Mark IV. Never miss a fast action shot with its maximum 15 frames-per-second high-speed sequential shooting.

A first for the OM-D series, this model is equipped with a flip-down LCD monitor and dedicated selfie mode, making it easy and fun to take high-quality selfies using one hand. The camera supports high-angle and low-angle shooting, so photos and videos turn out exactly as imagined. Additionally, the OM-D E-M10 Mark IV features a high-definition electronic viewfinder, making it easier than ever to shoot in direct sunlight and in other situations where it might be difficult to view the LCD monitor.

The Olympus OM-D E-M10 Mark IV allows users to choose from 28 Scene Modes, ranging anywhere from Portrait to Fireworks, and Sport to Macro, with many other options in between, allowing optimization of settings for the best results in virtually any scenario. 16 Art Filters, such as Vintage, Soft Focus and Instant Film offer the user the creative expression of their choice. Enjoy advanced techniques easily with Advanced Photo (AP) mode — an easy-to-navigate menu walks the user through features, such as High Dynamic Range (HDR), Live Composite, Live Time, Multiple Exposure and Focus Bracketing.

Record beautiful 4K hand-held video even while walking, thanks to the powerful 5-axis image stabilization. Extract and save still images from the 4K videos. 4K video can be recorded without switching to video mode. Silent mode mutes shutter sounds during shooting, which is convenient for locations where sounds are not appropriate such as during recitals, concerts or weddings.

The E-M10 Mark IV will be available in your choice of black or silver. It will be priced at $699 for the body and $799 when bundled with the compact 14-42mm F3.5-5.6 EZ lens. From now until November 1st, buyers in the US and Canada will get a camera bag, extra battery and a 32GB memory card included at no charge.

More info on Olympus’ website.


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